Customer Marketing Manager | FireMon Jobs
Customer Marketing Manager
USA, Remote
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FireMon is the pioneer and innovation leader in Network Security Policy Management (NSPM) leading the way with disruptive technologies and forward-thinking solutions. Here, proactive thinking is not just encouraged—it’s celebrated. Our fast-paced, cutting-edge environment fuels continuous innovation, shaping how we build products, support customers, and drive results every day. 

We are looking for a Customer Marketing Manager with 5 years of experience to help build and launch impactful marketing programs that engage, retain, and grow our existing customer base. This role is highly hands-on in execution - collaborating with cross-functional teams on campaign ideation while taking ownership of campaign build, launch, and optimization. You’ll work closely with Customer Success, Product Marketing, and Sales to deliver programs that demonstrate value and drive adoption of FireMon solutions.

What You'll Do

  • Campaign Execution
  • Build and launch customer campaigns in Marketo - including emails, nurture flows, landing pages, and event promotions.
  • Create and deploy paid display ads in 6sense, targeting customer segments for retention, upsell, and cross-sell opportunities.
  • Manage campaign workflows, timelines, QA, and reporting to ensure smooth execution.
  • Segment and target customer audiences based on lifecycle stage, industry, and product usage.
  • Customer Engagement Programs
  • Develop newsletters, webinars, in-product messaging, and other tactics to deepen product adoption.
  • Support Customer Success with communications that improve onboarding, renewal, and expansion.
  • Partner with Field and Events teams on customer events, workshops, and virtual programs.
  • Drive different programs that help create FireMon advocates who then leave positive reviews on 3rd party sites – and manage some of those 3rd party site relationships.
  • Content & Enablement
  • Help create content that resonates with customers and incorporates customer tone/language.
  • Collaborate with Product Marketing to create customer-facing content such as solution briefs, adoption guides, and product updates.
  • Provide Sales and Customer Success with ready-to-use campaign assets to drive retention and growth.
  • Measurement & Optimization
  • Track campaign performance and report on engagement, adoption, and pipeline influenced.
  • Continuously test, analyze, and refine campaigns for improved results.
  • Innovation & AI Execution
  • Use AI segmentation to help cluster by behavior, product usage, expansion potential and sentiment
  • Be innovative in your approach and design for in product prompts, customer case studies, and your overall approach

    • What We're Looking For

  • ~5 years of marketing experience with at least 2+ years of hands-on Marketo campaign execution (must-have).
  • Experience in customer marketing, lifecycle marketing, or demand generation programs.
  • Strong campaign-building skills: email, landing pages, nurture programs, paid display ads, event workflows.
  • Familiarity with 6sense for targeting and deployment.
  • Solid understanding of CRM and marketing automation integration (Salesforce + Marketo preferred).
  • Highly organized project manager with ability to juggle multiple campaigns simultaneously.
  • Self-starter who thrives in execution but also enjoys collaborating on new ideas.

    • We are strong believers that cutting-edge cybersecurity can have a huge impact on making the world a safer place and we want other people who feel that same passion. In return, we can offer you the opportunity to work with and learn from a fast-growing, high-performance team.  One of the biggest benefits of working here, is the huge impact employees have on the overall product and business. Each person’s work directly affects the outcome of the finalized product and the success of the business.

      • We Solve Complex Problems
      • We Are Self-Motivated & Resourceful
      • We Break the Mold
      • We Balance Work & Life
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    Working at FireMon

    Overall Culture Score

    4.3/5

    CEO Score

    Jody Brazil
    Top
    5%

    Jody Brazil
    Top 5% of Similar Sized Companies on Comparably

    Awards

    Reviews from current employees

    FireMon's leadership team is approachable, focused, experienced and cares deeply about delivering outcomes for customers and and the FireMon team.
    It's competitive with upside opportunity.
    Everyone has each other's back and is willing to help. There are no egos and we share what we learn with each other. I have developed genuine friendships with my team.

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    Perks and Benefits

    Health & Wellness
    Dental Insurance
    Vision Insurance
    Health Insurance
    Life Insurance
    Paid Time Off
    PTO / Vacation Policy
    Paid Holidays
    Maternity / Paternity Leave
    Financial Benefits
    401K / Retirement Plan
    Tuition Reimbursement
    Office Perks
    Company Social Outings
    Work From Home Policy
    Unique Office Space

    eNPS

    67
    eNPS Score
    67%Promoters
    33%Passive
    0%Detractors

    FireMon's Employee Net Promoter Score (eNPS) is 67, as rated by 3 employees. This means 67% of FireMon employees would encourage their friends to become coworkers today.

    4 Cool Reasons to Work at FireMon

    1. FireMon is the global thought leader in a space that we invented!
    2. FireMon is paving the way in the cybersecurity industry across the globe.
    3. A disruptive, cutting-edge environment, where each day is more innovative than the last.
    4. We are at the forefront of the security management category, delivering first-ever functionality.