Digital Marketer & Demand Generation Specialist | Clarify Health Solutions Jobs
Digital Marketer & Demand Generation Specialist
Remote- US
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 We’re looking for the optimists, the changemakers, the status quo smashers, and those who reject the very idea of the impossible. At Clarify, we firmly believe that healthcare can (and should) perform better. Our AI-driven healthcare analytics solutions help some of the biggest entities in healthcare pinpoint new ways to do so, starting with their margins and their missions. We’re looking for talented individuals to join us in blueprinting healthcare’s next evolution.

We’re seeking a versatile digital marketer who will be instrumental in driving demand generation and building our market presence. This role combines strategic campaign development with hands-on content creation and execution. You’ll work directly with the Head of Marketing to launch targeted campaigns, generate a qualified pipeline, and establish Clarify as a thought leader in healthcare technology intelligence, optimization, and tech-enabled outcomes.

This is an exceptional opportunity to build marketing programs from the ground up, with significant autonomy and direct impact on company growth.

Does this sound like you?
•       You have an enthusiastic, energetic personality; inquiring, investigative mind.
•       You enjoy finding data and statistical patterns in large datasets.
•       You value working with hardworking, curious, and supportive teammates.
•       You embrace change as an opportunity to learn.
•       You believe diversity of thought improves our outcomes.
•       You have a desire to build technologies that will shape the future.
•       You take great care in the details.

The role

  • Demand Generation & Campaign Strategy
  • Lead, design, and execute a comprehensive demand generation strategy and campaigns
  • Work closely with product marketing and commercial leadership to drive demand for our software and tech-enabled services solutions within target accounts
  • Design and execute targeted account-based marketing (ABM) campaigns aligned with sales priorities
  • Prepare campaign playbooks for BDR/Sales teams with clear multi-channel outreach and nurture/follow-up strategies
  • Track campaign performance, analyze metrics, and continuously optimize for pipeline generation

  • Content Strategy & Creation
  • Own the development of a content strategy and creation of content (white papers, case studies, e-books, webinars, videos, etc.) that drives demand and aligns with the stages of the buyer’s journey
  • Create compelling customer-facing presentations and slide decks that communicate our value proposition
  • Develop case studies and customer success stories that demonstrate real-world impact
  • Build content assets for campaigns, including emails, web copy, one-pagers, and blog posts
  • Organize and execute customer webinars from concept through post-event follow-up

  • Digital Marketing & Conversion Optimization
  • Drive inbound traffic and lead generation through SEO, generative engine optimization (GEO), and paid search/social strategies
  • Drive creation of compelling ad campaigns and landing pages for each stage of the buyer’s journey
  • Build and optimize conversion paths across the customer journey
  • Implement modern SEO and GEO strategies optimized for AI-powered search experiences
  • Manage paid search and social campaigns with a clear ROI focus

    • What we are looking for

  • 3-5+ years of B2B marketing experience, preferably in SaaS, healthcare technology, or enterprise software
  • Proven track record in demand generation with measurable pipeline contribution
  • Strong understanding of account-based marketing principles and execution
  • Hands-on experience with SEO, paid search, and paid social campaigns
  • Proficiency in using AI tools to support a variety of marketing tactics (content creation, research, optimization, etc.)
  • Excellent written and visual communication skills — you can create a compelling presentation and write engaging copy
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (Salesforce)
  • Analytical mindset with comfort using data to drive decisions and demonstrate ROI
  • Professional and creative problem-solver and self-starter with strong logistical, organizational, and interpersonal skills who can operate effectively in a startup environment

    • Bonus Points if you have

  • Healthcare industry knowledge or experience in marketing to healthcare providers/payers
  • Familiarity with generative engine optimization (GEO) and AI-era marketing strategies
  • Experience creating customer case studies and testimonial programs
  • Webinar production and management experience
  • Graphic design skills or experience with design tools (Canva, Figma, Adobe Creative Suite)
  • Understanding of complex B2B sales cycles and enterprise buying committees

    • What we offer you

  • Competitive compensation (base + bonus)
  • Quality health insurance
  • Traditional 401K plan
  • Vision, dental, disability, and life insurance
  • Flexible Spending Accounts and Commuter Benefits
  • Generous PTO
  • Flexibility
  • Monthly work-from-home stipend
  • Remote friendly
  • A collaborative workplace, which will challenge you and celebrate your work
  • A chance to learn with and from interesting and enthusiastic colleagues
    • We believe that a happy, diverse, and impact-driven team is critical to our mission of transforming healthcare. Having a diverse team allows us to bring more ideas to the table when working on lighting the path to higher-value care. We embrace employees and applicants of all backgrounds, including those of traditionally underrepresented groups. With this in mind, we do not discriminate against any employee or applicant because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, the basis of disability, homelessness, reproductive health decisions or any other federal, state or local protected class.

    • We're on a mission to light the path to better health outcomes with healthcare’s most trusted patient journey insights platform.

    • We believe that a happy, diverse, and impact-driven team is critical to our mission of transforming healthcare. Our employees are architecting the future of healthcare with a deep commitment to creating a system that is more equitable, efficient, and affordable. We value Trust, Courage, Humility, Empathy, and Learning, which guide us to improve healthcare and create lasting value for our customers.

      • Empathy: We are stronger together
      • Humility: Improving healthcare is hard
      • Trust: You can count on us
      • Learning: It’s a journey
      • Courage: It takes grit
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    Working at Clarify Health Solutions

    Overall Culture Score

    4.7/5

    CEO Score

    Terry Boch
    Top
    5%

    Terry Boch
    Top 5% of Similar Sized Companies on Comparably

    Awards

    Reviews from current employees

    The leadership team is invested in the personal and professional growth of people across the org
    Shows clear purpose of the company and stays with the mission.
    They work very hard in spite of lack of resource.

    Videos

    Diversity at Clarify Health Solutions

    Top 15%

    Gender Score

    As rated by current employees on Comparably

    Top 15%

    Diversity Score

    As rated by current employees on Comparably

    Perks and Benefits

    Health & Wellness
    Dental Insurance
    Vision Insurance
    Health Insurance
    Life Insurance
    Gym Membership / Reimbursement
    Paid Time Off
    PTO / Vacation Policy
    Paid Holidays
    Maternity / Paternity Leave
    Financial Benefits
    401K / Retirement Plan
    Performance Bonus
    Employee Stock Purchase Plan
    Office Perks
    Unique Office Space
    Free Food
    Work From Home Policy
    Company Social Outings

    eNPS

    75
    eNPS Score
    77%Promoters
    21%Passive
    2%Detractors

    Clarify Health Solutions' Employee Net Promoter Score (eNPS) is 75, as rated by 43 employees. This means 77% of Clarify Health Solutions employees would encourage their friends to become coworkers today.

    5 Cool Reasons to Work at Clarify Health Solutions

    1. We are solving hard problems together and sharing in collective success as we have a lasting, positive impact.
    2. We work with smart colleagues who are motivated to do their jobs well and strive for continuous improvement.
    3. Leadership is humble, approachable, and promote an autonomous work environment.
    4. Everyone is actively invested, each day, in making Clarify an inclusive and welcoming place to work.
    5. We invest in fostering a feedback environment that nurtures continuous improvement and development.